Monday, 4 March 2013

Anja Rubik for Giuseppe Zanotti

Anja Rubik for Giuseppe Zanotti

Model turns designer:

International Polish model Anja Rubik has walked the runways of Victoria Secret and feature in endless Vogue spreads worldwide. The 29 year old model, takes a new turn in fashion, away from the runways as she designs a capsule of footwear and accessories for Italian shoe master Giuseppe Zanotti.

Anja Rubik's collection of five styles are inspired by the models musical heros, Debbie Harry and David Bowie,  the collection has launched in store and online this March. Being a big fan of that era of music, she describes the footwear style as 'a bit glam-punk'. 

The blonde haired bombshell expresses,"I love that period in music. I'm a huge Bowie fan. People have said I look like him, which is honestly the biggest compliment. I think it's the high cheekbones. His style was so bold and brave and his music so honest. The whole collection is very personal to me, there is a real story behind it."

After meeting Giuseppe Zanotti when Anja was 16 years , she has since featured in numerous ad campaigns for the Italian brand, and also developed a strong friendship. The idea was born the two were lunching, one day in Italy. Anja Rubik has always offered her advice to Giuseppe Zanotti and his range of work, she suggested he should try something with a little more edge in the style of punk. He willing offered her the opportunity of designing that line for him. 

Anja travlled to Zanotti's Italian factory in Italy making sure she was fully involved in the whole process from start to finish. The cultural difference was a big leap from her hometown of New York City. Adjusting to the laid back style of how Italian's worked, is something that Anja Rubik admires, 'There was a lot of wine and food. It was how life should be - the perfect balance of work and play.'

After full enjoying her experience with Giuseppe Zanotti, Anja Rubik is positive that this is not the last of her designing streak. The collection is sharp with a lot of attitude and roughness squeezed into a pair of killer heels. The blue-eyed beauty also featured in the advertising campaign, executing her endless talents of fearless modeling, Giuseppe Zanotti also accompanied in the shoot.-

Click now to go behind the scenes of Anja Rubik shooting her ad campaign for her collection with Giuseppe Zanotti: 

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